{"id":4852,"date":"2020-09-15T11:38:59","date_gmt":"2020-09-15T09:38:59","guid":{"rendered":"http:\/\/www.gecoexpo.com\/2021\/business-travel-sostenibile-e-possibile-in-italia\/"},"modified":"2021-01-03T01:20:58","modified_gmt":"2021-01-03T00:20:58","slug":"sustainable-business-travel","status":"publish","type":"post","link":"https:\/\/www.gecoexpo.com\/2021\/en\/sustainable-business-travel\/","title":{"rendered":"Sustainable business travel: is it possible in Italy?"},"content":{"rendered":"

The travel sector is going to the worst crisis in living memory. By now, this is not news to anyone: it is common knowledge that, if there is one industry that has suffered as a result of the Covid crisis, it is ours. The travel restrictions imposed globally, as a result of the pandemic have brought it to a grinding halt with little hope of going back to normal any time soon. And yet not all crises are created equal. While tourism can hope for a rapid recovery once health risks are contained, the business-travel industry is facing a much wider and more complex problem. What the crisis has taught us, in fact, is that most activities can be carried out remotely<\/strong>, which has led many companies to question business-travel budgets<\/strong>, not only for economic reasons but also based on sustainability concerns. In fact, if this part of the industry is to have any hope of recovering, it will be essential for it to address the issue of its environmental impact, which has been put off for too long. While sustainable business travel<\/strong><\/a> is not unheard of and has been discussed to some extent, in Italy the debate has fallen somewhat behind the rest of the international community, amid more or less well-founded fears of increased costs or poor results. Yet, according to many, embracing an eco-friendly style of travel could be even easier in our country than elsewhere.<\/p>\n

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Cutting back on air travel has never been easier<\/h3>\n

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One of the sore points to be addressed, in order to achieve sustainable business travel, is long-distance transport. We know that air travel has the highest environmental impact, particularly on long-haul flights, and yet we can\u2019t seem to find an acceptable alternative. The good news is that Italy, as a relatively small country, allows for shorter flights and fewer stopovers than most Western countries. This means that, as long as business travel is limited to domestic destinations or to the nearest European countries, the environmental impact of the industry does not change dramatically and can still be considered sustainable compared to the world average.<\/p>\n

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